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Landing Buyers with Solid Real Estate Listings

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The use of real estate listings is one of the main outlets for placing a property in the public eye. Listings work to describe and promote the property and make it appealing to those in the market for a home, commercial lot or other property type. A well thought out listing is one that grabs the attention of the reader with factual data and more commonly, with the use of pictures. When describing a house, it is common to describe the number of bedrooms and bathrooms. When describing a lot or parcel of land, it is common to mention the location or zoning.

The problem many face with real estate listings is finding a way to put out as much information as possible in a relatively small space. This is often done through the use of abbreviations. However, too much information and abbreviations can be overwhelming in a small space. The balance lies in placing a listing that describes the property and draws out the curiosity of the reader. Some common abbreviations used in real estate listings are:

• br: bedroom
• ba: bathroom
• 3/2/2: three bed, two bathrooms, two car garage
• lr: living room
• dr: dining room
• fin bsmt: finished basement
• A/C: air conditioning
• w/d: washer/dryer
• hdwd or h/w: hardwood floors
• wic: walk-in closet
• sf: square feet
• FSBO: for sale by owner
• HUD: Department of Housing and Urban Development

Other well known descriptions or terms such as convenient to, private/secluded and fixer upper are also commonly used in real estate listings. As many have found, these terms have a broad range of interpretation. Homes convenient to highway accesses can mean a house minutes away from the freeway or a house built next to a noisy overpass. A secluded location can simply mean the property is away from main streets or in a location completely devoid of human civilization. Fixer uppers may require a simple update to plumbing fixtures or the complete addition of indoor plumbing as whole, along with windows, a roof and doors.

The internet has allowed real estate listings to take on a whole new avenue. Even though full color pictures in a newspaper can be very helpful for a listing, current technological advances allow one to go online and see a property from all angles in what is called a 360 degree shot. Prospective buyers of a property can now see the inside of a home or the surrounding area of a lot without ever leaving the comfort of home. This remarkable feature not only means expending less energy driving from location to location, it is especially helpful for those scouting for properties in locations hundreds or thousands of miles away.





Real Estate Investment Specific links

Real Estate Investment News

Washington Real Estate Investment Trust's CEO Hosts 2012 Annual Shareholders ... - TheStreet.com


Washington Real Estate Investment Trust's CEO Hosts 2012 Annual Shareholders ...
TheStreet.com
I will call it to order of the Washington Real Estate Investment Trust. I'm Chairman of the Board, John McDaniel, and I'm delighted to have each and every one of you here today. It looks like a great turnout, and that's what we were hoping for.

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Helen Pastorino Announces Office Move For Real Estate Firm Pertria Is Complete - San Francisco Chronicle (press release)


Helen Pastorino Announces Office Move For Real Estate Firm Pertria Is Complete
San Francisco Chronicle (press release)
Helen Pastorino, CEO and Founder of real estate investment firm Pertria in Los Gatos, California, announces that the expansion and office re-location of her firm to a new space almost double the size of their previous location has been completed.

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Goldman Said to Plan Private REIT to Invest in Japan Properties - Bloomberg


Bloomberg

Goldman Said to Plan Private REIT to Invest in Japan Properties
Bloomberg
Goldman Sachs Group Inc. (GS) plans to start a private real estate investment trust with as much as 50 billion yen ($628 million) that will invest in Japan's property market, two people familiar with the situation said. The asset management arm of ...
Goldman Sachs to Set Up Japan REITWall Street Journal
Goldman Sachs plans Japan private REIT this summerMarketWatch

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Washington Real Estate Investment Trust's CEO Hosts 2012 Annual Shareholders ... - Seeking Alpha


Washington Real Estate Investment Trust's CEO Hosts 2012 Annual Shareholders ...
Seeking Alpha
I will call it to order of the Washington Real Estate Investment Trust. I'm Chairman of the Board, John McDaniel, and I'm delighted to have each and every one of you here today. It looks like a great turnout, and that's what we were hoping for.

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TEXT-S&P summary:Starhill Global Real Estate Investment Trust - Reuters


TEXT-S&P summary:Starhill Global Real Estate Investment Trust
Reuters
(The following statement was released by the rating agency) May 24 - =============================================================================== Summary analysis -- Starhill Global Real Estate Investment Trust -- 24-May-2012 ...

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